sarah schwartz
My first National Stationery Show (NSS) was 1998, so I consider myself an old-timer. But that’s nothing … Up With...
It’s been a while since I checked out with Karla at Sky of Blue Cards — but she has not just...
You know that ledge people talk about, as in “I need to be talked off the ledge?” Me and my personal ledge are getting rather cozy of late. Some of those frequent visits have involved the very transition you see before you — and while I’m very excited about all the...
Almost from the moment that E. Frances Paper made its National Stationery Show (NSS) debut in 2013, it was a...
Several years ago I stumbled across Friendly Fire Paper at National Stationery Show, and was immediately smitten. As beautifully as...
Last week I wrote about 18 Million Thanks — which, at my last peek, has generated some 10,503 cards being sent to health care workers! Now, one of its members, Good Postage, just launched its Gratitude Collection, but it’s a little different than most you’ve seen. Let me back up a...
Greeting cards have been receiving a lot of well-deserved attention during the isolating circumstances of quarantine, but there’s another domain...
It’s too easy to feel hopeless these days, but for every negative, there’s a positive somewhere. Take 11-year-old Emerson Weber...
It’s no shocker that I’ve been focused on the Noted @ *Noted Product Awards for the last few weeks — there’s nothing like helping to repurpose an industry event to keep you busy — but in doing so, I’ve neglected a MAJOR announcement from Mohawk Fine Papers that dropped, fittingly, on April...
Good morning everyone, here is the last group of Noted @ *Noted finalists! UWP Luxe. As avid fans of salon...
Good morning everyone, I’m back for round 2. You all know the drill, so let’s get started! Girl w/Knife. What...
One of my highlights of last week (okay, of this entire month) was getting to judge 137 entries for the Noted @ *Noted Product Awards. I found the level of talent to be extremely high, and as such I found myself revisiting and rejudging categories frequently. I gave out a...




















