The Five Questions
Chris Sargiotto of Apartment 2 Cards not only creates his own greeting card line, he successfully reps — that is, wholesales...
For many a small stationery designer, getting an order from Greer CHICAGO is a major milestone on the road to...
I first met the very lively and super-sweet Susan Birnbaum, creative director for greeting cards at Design Design, the first time I judged the LOUIE Awards some years back. At that time, the two-day judging was held in Washington, D.C., and several of us bonded to become friends for life over the...
Bonnie Marcus is the face and the force behind the Bonnie Marcus Collection. Her diverse range of stationery and gift...
Thankfully, serendipity (also known as old-fashioned good luck) has played a big role in my tenure at Stationery Trends. Take...
Years ago, I seriously considered opening a gift store, and read up on several successful shop owners. “Never listen to naysayers,” said one, and though I never opened that store, I decided there and then to do just that. Maybe that’s part of the reason why I find the story...
Claudia Smith is the Designer + Proprietress of Fig. 2 Design Studio, which swept into National Stationery Show in 2011 like...
There’s a thousand stories in the big city, so the saying goes, but there are also most likely a thousand...
I’ve always been a bit in awe of Hallmark. After all, how many greeting card companies have thrived for over a century … and can unveil cards responding to cultural shifts in what feels like the blink of an eye? Hallmark has served a paper backdrop to our private communications for generations, and continues...
The Five Questions is another new department, capsule profiles of those dynamic minds that make the stationery industry so interesting....
I absolutely love Pinterest — in fact, I don’t allow myself to visit before noon, otherwise my daily to-do list...
The stationery industry is full of family stories, as any walk though National Stationery Show (NSS) attests. The booths are filled with moms and dads writing orders for their children, siblings using their vacation days to work in their sibling’s booth, and even the occasional child helping out. (A very...




















