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<p>Every maker has a great backstory, ;but for Lana Effron of <a href="https://lanasshop.com/" target="_blank" rel="noreferrer noopener">Lana&#8217;s Shop</a>, the juggle is real. For a decade now, this Colorado artist and mom has been creating paintings of &#8220;love and kindness&#8221; for her upscale stationery range. </p>



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<p>While capturing the sweeter side of life and the stillness of nature comes organically to her, finding a path to balance raising two very small children and running her home-based business was more involved. For Lana, learning to create in constant chaos, while simultaneously not missing out on the moments that pass all too quickly, has been a matter of establishing a few simple yet peaceful rituals. ;</p>



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<p>Meanwhile, this mamapreneur now has a coveted collab with Anthropologie with her wallpaper and home décor offerings. However, getting to that point required a lot of patience and persistence — about 10 years of it to be exact! </p><div class="inline-post clearfix"><div class="see-also byline">See also</div><div id="block-wrap-49177" class="block-wrap-native block-wrap block-wrap-23 block-css-49177 block-wrap-classic columns__m--1 elements-design-3 block-ani block-skin-0 tipi-box block-wrap-thumbnail ppl-m-1 clearfix" data-id="49177" data-base="0"><div class="tipi-row-inner-style clearfix"><div class="tipi-row-inner-box contents sticky--wrap"><div class="block block-23 clearfix"><article class="tipi-xs-12 clearfix with-fi ani-base tipi-xs-typo split-1 split-design-1 loop-0 preview-thumbnail preview-23 elements-design-3 post-10004326 post type-post status-publish format-standard has-post-thumbnail hentry category-off-the-press tag-sewawaycorona tag-100-million-mask-challenge tag-catherine-hildner tag-coronavirus tag-covid-19 tag-dwell tag-essence-of-harris tag-face-masks tag-face-shields tag-freestore-foodbank-and-shelterhouse tag-george-white tag-gowns tag-kitty-meow-boutiuqe tag-lauren-hb-studio tag-lovepop tag-mia-girl-xo tag-moxie-malas tag-notednoted tag-ny-now tag-sarah-schwartz tag-stationery tag-stationery-blog tag-stationery-design tag-stationery-designer tag-the-greeting-card-association tag-the-paper-chronicles tag-uwp-luxe" style="--animation-order:0"><div class="preview-mini-wrap clearfix"><div class="mask"><a href="https://thepapernerd.com/more-paper-gift-peeps-doing-their-part/" class="mask-img"><img width="100" height="100" src="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2020/04/Sweet_Friendship_Card_TY-Health-Care-Worker_1-2.jpg?resize=100%2C100&;ssl=1" class="attachment-thumbnail size-thumbnail wp-post-image" alt="" srcset="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2020/04/Sweet_Friendship_Card_TY-Health-Care-Worker_1-2.jpg?resize=150%2C150&;ssl=1 150w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2020/04/Sweet_Friendship_Card_TY-Health-Care-Worker_1-2.jpg?resize=200%2C200&;ssl=1 200w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2020/04/Sweet_Friendship_Card_TY-Health-Care-Worker_1-2.jpg?resize=24%2C24&;ssl=1 24w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2020/04/Sweet_Friendship_Card_TY-Health-Care-Worker_1-2.jpg?resize=48%2C48&;ssl=1 48w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2020/04/Sweet_Friendship_Card_TY-Health-Care-Worker_1-2.jpg?resize=96%2C96&;ssl=1 96w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2020/04/Sweet_Friendship_Card_TY-Health-Care-Worker_1-2.jpg?resize=300%2C300&;ssl=1 300w" sizes="(max-width: 100px) 100vw, 100px" /></a></div><div class="meta"><div class="byline byline-2 byline-cats-design-4"><div class="byline-part cats"><a href="https://thepapernerd.com/category/off-the-press/" style="color:#b79b0d" class="cat">Off The Press</a></div></div><div class="title-wrap"><h3 class="title"><a href="https://thepapernerd.com/more-paper-gift-peeps-doing-their-part/">More Paper+Gift Peeps Doing Their Part!</a></h3></div><div class="byline byline-3"><span class="byline-part date"><i class="tipi-i-calendar" aria-hidden="true"></i> <time class="entry-date published dateCreated flipboard-date" datetime="2020-04-17T14:54:10+00:00">April 17, 2020</time></span><span class="byline-part likes-count"><a href="#" class="tipi-like-count " data-pid="10004326"><span class="likes-heart"><i class="tipi-i-heart-o" aria-hidden="true"></i><i class="tipi-i-heart" aria-hidden="true"></i></span><span class="tipi-value">0</span></a></span></div></div></div></article></div></div></div></div></div></tipimidc>



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<p>For Lana, it was a matter of not taking the temporary rejections personally, and knowing that that one piece that&#8217;s right would come along, eventually. It&#8217;s not too surprising that a maker whose intention is to spread love and kindness, one card at a time, would bring the same wise, gentle mindset to her growing brand. ;</p>



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Lana Effron of Lana’s Shop
