<p class="has-drop-cap">You may or may not be familiar with the card &; gift company<a rel="noreferrer noopener" aria-label=" Visual Treats (opens in a new tab)" href="https://joniulmanlewis.com/" target="_blank"> Visual Treats</a> — but the quirky house of hand-sewn design has been a gift show staple for years. And last May, its owner, Joni Ulman Lewis, was heading out of town when she received a most fortuitous call.</p>



<p>Mary Fellows, a gift show friend with organic baby products, also works for a set design company — and the set in question was no less than that for the second season of &#8220;The Marvelous Mrs. Maisel.&#8221;</p>



<p>So over the next few days, the two friends texted and called back and forth to create a special order for Lewis to fill. During this season, Mrs. Maisel goes to perform in the Catskills. And the show needed to transform Scott&#8217;s Family Resort in Catskills, New York, into the late 1950s Steiner Mountain Resort.</p>



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<p>That meant a plethora of period items were required — including to stock the gift shop.</p>



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<p>That&#8217;s where Joni came in. Mary knew that Joni used to offer custom lavender sachets — and she wanted 30. Instead of lavender, she wanted balsam, since it felt more Catskills-esque. But why scented? That&#8217;s simple: After filming wraps, props are packed into gift bags as swag for cast and crew.</p>



<p>The friends continued brainstorming, and came up with another idea: an autograph book featuring the logo of the Catskills resort. </p>



<p>An order of 30 sachets and 40 autograph books wouldn&#8217;t ordinarily present much of a challenge for Joni — but producing them in five days, while she was away from home, was!</p>



<p>So Joni&#8217;s mini-vacation became a working vacation, as she and her husband cut, trimmed, sewed and ironed on transfers of images they’d received from the show. Thanks to next-day shipping, everything made it to the set on time.</p><div class="inline-post clearfix"><div class="see-also byline">See also</div><div id="block-wrap-33657" class="block-wrap-native block-wrap block-wrap-23 block-css-33657 block-wrap-classic columns__m--1 elements-design-3 block-ani block-skin-0 tipi-box block-wrap-thumbnail ppl-m-1 clearfix" data-id="33657" data-base="0"><div class="tipi-row-inner-style clearfix"><div class="tipi-row-inner-box contents sticky--wrap"><div class="block block-23 clearfix"><article class="tipi-xs-12 clearfix with-fi ani-base tipi-xs-typo split-1 split-design-1 loop-0 preview-thumbnail preview-23 elements-design-3 post-23164 post type-post status-publish format-standard has-post-thumbnail hentry category-off-the-press tag-cards tag-coffee tag-greeting-cards tag-sapori tag-sapori-stationery tag-sarah-schwartz tag-snail-mail tag-stationery tag-stationery-blog tag-stationery-design tag-stationery-designers tag-thank-you-stationery tag-the-new-york-times tag-the-paper-chronicles" style="--animation-order:0"><div class="preview-mini-wrap clearfix"><div class="mask"><a href="https://thepapernerd.com/lets-do-stationery-coffee/" class="mask-img"><img width="100" height="100" src="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=100%2C100&;ssl=1" class="attachment-thumbnail size-thumbnail wp-post-image" alt="" srcset="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?w=800&;ssl=1 800w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=150%2C150&;ssl=1 150w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=770%2C770&;ssl=1 770w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=200%2C200&;ssl=1 200w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=350%2C350&;ssl=1 350w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=460%2C460&;ssl=1 460w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=500%2C500&;ssl=1 500w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=293%2C293&;ssl=1 293w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=75%2C75&;ssl=1 75w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=390%2C390&;ssl=1 390w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=585%2C585&;ssl=1 585w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=24%2C24&;ssl=1 24w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=48%2C48&;ssl=1 48w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2018/10/IMG_4972.jpg?resize=96%2C96&;ssl=1 96w" sizes="(max-width: 100px) 100vw, 100px" /></a></div><div class="meta"><div class="byline byline-2 byline-cats-design-4"><div class="byline-part cats"><a href="https://thepapernerd.com/category/off-the-press/" style="color:#b79b0d" class="cat">Off The Press</a></div></div><div class="title-wrap"><h3 class="title"><a href="https://thepapernerd.com/lets-do-stationery-coffee/">Let&#8217;s Do (Stationery) Coffee</a></h3></div><div class="byline byline-3"><span class="byline-part date"><i class="tipi-i-calendar" aria-hidden="true"></i> <time class="entry-date published dateCreated flipboard-date" datetime="2018-10-12T12:29:31+00:00">October 12, 2018</time></span><span class="byline-part likes-count"><a href="#" class="tipi-like-count " data-pid="23164"><span class="likes-heart"><i class="tipi-i-heart-o" aria-hidden="true"></i><i class="tipi-i-heart" aria-hidden="true"></i></span><span class="tipi-value">0</span></a></span></div></div></div></article></div></div></div></div></div></tipimidc>



<p>Joni couldn&#8217;t say anything until the show premiered — but now the secret can be shared! Here&#8217;s a peek of the products &; the set.</p>



<figure class="wp-block-image is-resized"><img src="https://thepaperchronicles.com/wp-content/uploads/2018/12/IMG_4836.jpg" alt="" class="wp-image-10000495" width="740" height="554"/></figure>



<figure class="wp-block-image is-resized"><img src="https://thepaperchronicles.com/wp-content/uploads/2018/12/IMG_4837.jpg" alt="" class="wp-image-10000496" width="747" height="560"/></figure>



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<p>I have to admit, I hadn&#8217;t seen the show, but after hearing about this and getting images from Joni, I had to check it out — and it&#8217;s turned out to be one of those things that are actually as wonderful as people say it is! I just finished the first season last night, and I can&#8217;t wait to try and spot Joni&#8217;s work in the second season. </p>



<p>You may not be able to shop Steiner Mountain Resort, but you can shop Joni&#8217;s wonderful wares. Here&#8217;s a peek. </p>



<figure class="wp-block-image"><img src="https://thepaperchronicles.com/wp-content/uploads/2018/12/camping-717x1024.jpg" alt="" class="wp-image-10000502"/></figure>



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<figure class="wp-block-image"><img src="https://thepaperchronicles.com/wp-content/uploads/2018/12/bigben.jpg" alt="" class="wp-image-10000504"/></figure>



<figure class="wp-block-image"><img src="https://thepaperchronicles.com/wp-content/uploads/2018/12/smalldoses.jpg" alt="" class="wp-image-10000505"/></figure>



<figure class="wp-block-image"><img src="https://thepaperchronicles.com/wp-content/uploads/2018/12/stretchpants-1.jpg" alt="" class="wp-image-10000507"/></figure>



<p>Shop Joni&#8217;s hand-crafted cards, wearables, sachets and one-of-a-kind creations <a href="https://joniulmanlewis.com/" target="_blank" rel="noreferrer noopener" aria-label="here (opens in a new tab)">here</a>!</p>



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