<p><iframe allow="autoplay *; encrypted-media *; fullscreen *; clipboard-write" frameborder="0" height="175" style="width:100%;max-width:660px;overflow:hidden;border-radius:10px;" sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation" src="https://embed.podcasts.apple.com/us/podcast/shannon-martin-of-shannon-martin-design/id1517156345?i=1000641031588"></iframe></p>



<p>Every picture tells a story — ;unless you are Shannon Martin, of course: Her pictures tell <em>your </em>stories as well. Now celebrating 20 years in business, <a href="https://shannonmartindesign.com/" target="_blank" rel="noreferrer noopener">Shannon Martin Design</a>&#8216;s signature sepia creations have attained a definite ubiquity and immediate recognition. That&#8217;s no easy task, and Shannon takes us behind the scenes to share how she consistently churns out distinctive designs by turns heartfelt and humorous — ;AKA, the Lay&#8217;s potato chip of greeting cards.</p>



<p>As an OG stationery maker, Shannon&#8217;s wholesale strategy is as polished as her designs; once a retailer commits to stock this range, it&#8217;s typically the start of a long, fruitful relationship. At the core of both her artistry and her business savvy is a commitment to authentic connection that cannot be faked.</p><div class="inline-post clearfix"><div class="see-also byline">See also</div><div id="block-wrap-90668" class="block-wrap-native block-wrap block-wrap-23 block-css-90668 block-wrap-classic columns__m--1 elements-design-3 block-ani block-skin-0 tipi-box block-wrap-thumbnail ppl-m-1 clearfix" data-id="90668" data-base="0"><div class="tipi-row-inner-style clearfix"><div class="tipi-row-inner-box contents sticky--wrap"><div class="block block-23 clearfix"><article class="tipi-xs-12 clearfix with-fi ani-base tipi-xs-typo split-1 split-design-1 loop-0 preview-thumbnail preview-23 elements-design-3 post-10002650 post type-post status-publish format-standard has-post-thumbnail hentry category-sponsored-post tag-nss2020 tag-design tag-detroit tag-enamel-pins tag-greeting-cards tag-hand-lettering tag-hazel-dolly tag-illustration tag-letterpress tag-national-stationery-show tag-note-cards tag-nss tag-proof-to-product tag-rachael-barlock tag-sarah-schwartz tag-stationery tag-stationery-blog tag-stationery-design tag-stationery-designer tag-stickers tag-the-paper-chronicles" style="--animation-order:0"><div class="preview-mini-wrap clearfix"><div class="mask"><a href="https://thepapernerd.com/hazel-dolly-hits-nss2020/" class="mask-img"><img width="100" height="100" src="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2019/10/7D5B4187_websize.jpg?resize=100%2C100&;ssl=1" class="attachment-thumbnail size-thumbnail wp-post-image" alt="" srcset="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2019/10/7D5B4187_websize.jpg?resize=150%2C150&;ssl=1 150w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2019/10/7D5B4187_websize.jpg?resize=200%2C200&;ssl=1 200w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2019/10/7D5B4187_websize.jpg?resize=24%2C24&;ssl=1 24w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2019/10/7D5B4187_websize.jpg?resize=48%2C48&;ssl=1 48w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2019/10/7D5B4187_websize.jpg?resize=96%2C96&;ssl=1 96w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2019/10/7D5B4187_websize.jpg?resize=300%2C300&;ssl=1 300w" sizes="(max-width: 100px) 100vw, 100px" /></a></div><div class="meta"><div class="byline byline-2 byline-cats-design-4"><div class="byline-part cats"><a href="https://thepapernerd.com/category/sponsored-post/" style="color:#b79b0d" class="cat">Sponsored</a></div></div><div class="title-wrap"><h3 class="title"><a href="https://thepapernerd.com/hazel-dolly-hits-nss2020/">Hazel &#038; Dolly Hits #NSS2020</a></h3></div><div class="byline byline-3"><span class="byline-part date"><i class="tipi-i-calendar" aria-hidden="true"></i> <time class="entry-date published dateCreated flipboard-date" datetime="2019-10-30T14:33:00+00:00">October 30, 2019</time></span><span class="byline-part likes-count"><a href="#" class="tipi-like-count " data-pid="10002650"><span class="likes-heart"><i class="tipi-i-heart-o" aria-hidden="true"></i><i class="tipi-i-heart" aria-hidden="true"></i></span><span class="tipi-value">0</span></a></span></div></div></div></article></div></div></div></div></div></tipimidc>



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<p>Thus in both product and practice, she shows us all how to embrace our inner Pippi Longstocking, not our inner Kardashian. This grande dame of design also provides a glimpse into her own stationery ritual — a must for any paper nerd!</p>



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Shannon of Shannon Martin Design
