<p><iframe allow="autoplay *; encrypted-media *; fullscreen *; clipboard-write" frameborder="0" height="175" style="width:100%;max-width:660px;overflow:hidden;border-radius:10px;" sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation" src="https://embed.podcasts.apple.com/us/podcast/shannon-martin-of-shannon-martin-design/id1517156345?i=1000641031588"></iframe></p>



<p>Every picture tells a story — ;unless you are Shannon Martin, of course: Her pictures tell <em>your </em>stories as well. Now celebrating 20 years in business, <a href="https://shannonmartindesign.com/" target="_blank" rel="noreferrer noopener">Shannon Martin Design</a>&#8216;s signature sepia creations have attained a definite ubiquity and immediate recognition. That&#8217;s no easy task, and Shannon takes us behind the scenes to share how she consistently churns out distinctive designs by turns heartfelt and humorous — ;AKA, the Lay&#8217;s potato chip of greeting cards.</p>



<p>As an OG stationery maker, Shannon&#8217;s wholesale strategy is as polished as her designs; once a retailer commits to stock this range, it&#8217;s typically the start of a long, fruitful relationship. At the core of both her artistry and her business savvy is a commitment to authentic connection that cannot be faked.</p><div class="inline-post clearfix"><div class="see-also byline">See also</div><div id="block-wrap-56702" class="block-wrap-native block-wrap block-wrap-23 block-css-56702 block-wrap-classic columns__m--1 elements-design-3 block-ani block-skin-0 tipi-box block-wrap-thumbnail ppl-m-1 clearfix" data-id="56702" data-base="0"><div class="tipi-row-inner-style clearfix"><div class="tipi-row-inner-box contents sticky--wrap"><div class="block block-23 clearfix"><article class="tipi-xs-12 clearfix with-fi ani-base tipi-xs-typo split-1 split-design-1 loop-0 preview-thumbnail preview-23 elements-design-3 post-10020366 post type-post status-publish format-standard has-post-thumbnail hentry category-favorites tag-10-makers-to-watch tag-barone-co tag-becca-gore tag-bromstad-printing-co tag-chanamon-ratalert tag-design tag-drawn-goods tag-karen-alweil-studio tag-las-vegas-market tag-louie-awards tag-noted tag-ny-now tag-sarah-schwartz tag-stationery tag-stationery-design tag-stationery-designer tag-stationery-trends tag-talia-bromstad tag-thank-you-stationery tag-the-paper-fold-podcast" style="--animation-order:0"><div class="preview-mini-wrap clearfix"><div class="mask"><a href="https://thepapernerd.com/the-maison-that-chanamon-built/" class="mask-img"><img width="100" height="100" src="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=100%2C100&;ssl=1" class="attachment-thumbnail size-thumbnail wp-post-image" alt="" srcset="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=100%2C100&;ssl=1 100w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=120%2C120&;ssl=1 120w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=275%2C275&;ssl=1 275w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=372%2C372&;ssl=1 372w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=567%2C567&;ssl=1 567w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=882%2C882&;ssl=1 882w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=24%2C24&;ssl=1 24w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=48%2C48&;ssl=1 48w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=96%2C96&;ssl=1 96w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=150%2C150&;ssl=1 150w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=300%2C300&;ssl=1 300w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?resize=50%2C50&;ssl=1 50w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2026/01/banner-option-2.jpg?zoom=2&;resize=100%2C100&;ssl=1 200w" sizes="(max-width: 100px) 100vw, 100px" /></a></div><div class="meta"><div class="byline byline-2 byline-cats-design-4"><div class="byline-part cats"><a href="https://thepapernerd.com/category/favorites/" style="color:#b79b0d" class="cat">Favorites</a></div></div><div class="title-wrap"><h3 class="title"><a href="https://thepapernerd.com/the-maison-that-chanamon-built/">The Maison that Chanamon Built</a></h3></div><div class="byline byline-3"><span class="byline-part date"><i class="tipi-i-calendar" aria-hidden="true"></i> <time class="entry-date published dateCreated flipboard-date" datetime="2026-01-08T15:23:06+00:00">January 8, 2026</time></span><span class="byline-part likes-count"><a href="#" class="tipi-like-count " data-pid="10020366"><span class="likes-heart"><i class="tipi-i-heart-o" aria-hidden="true"></i><i class="tipi-i-heart" aria-hidden="true"></i></span><span class="tipi-value">0</span></a></span></div></div></div></article></div></div></div></div></div></tipimidc>



<figure class="wp-block-image size-full"><img src="https://thepapernerd.com/wp-content/uploads/2024/01/Paperfold-Beauty-Shot.jpg" alt="" class="wp-image-10014931"/></figure>



<p>Thus in both product and practice, she shows us all how to embrace our inner Pippi Longstocking, not our inner Kardashian. This grande dame of design also provides a glimpse into her own stationery ritual — a must for any paper nerd!</p>



<figure class="wp-block-image size-large"><img src="https://thepapernerd.com/wp-content/uploads/2024/01/image0-961x1024.jpeg" alt="" class="wp-image-10014930"/></figure>

Shannon of Shannon Martin Design
