<p><iframe allow="autoplay *; encrypted-media *; fullscreen *; clipboard-write" frameborder="0" height="175" style="width:100%;max-width:660px;overflow:hidden;border-radius:10px;" sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation" src="https://embed.podcasts.apple.com/us/podcast/sammy-rich-of-sammy-gorin/id1517156345?i=1000660173854"></iframe></p>



<p>You&#8217;ve most likely already seen designs from <a href="https://sammygorinart.com/" rel="noreferrer noopener" target="_blank">Sammy Gorin</a>, and just not known it. This young New York-based artist and musician has quickly made a name for herself in stationery and gifts by turning pop culture moments into fantastically fun and funny art prints, stickers, cards, and pens. ;But rather than satirizing the topical domain with, say, a spellbindingly clever Taylor Swift sticker, Sammy Rich recently found <strong>herself</strong> in the social media spotlight.</p>



<figure class="wp-block-image size-large"><img src="https://thepapernerd.com/wp-content/uploads/2024/06/SammyGorin-x-PaperFold-2-1024x1024.jpg" alt="" class="wp-image-10016079"/></figure>



<p>Owed over $25,000 by the retailer Francesca&#8217;s and unable to get a response, Sammy (alongside several other makers in the same situation) shot herself a little vlog — ;actually her first! — ;and posted it. It went viral, receiving at least 236,000 views on Instagram and 275,000 on TikTok ;— ;along with several stitches and comments running the gamut from approving to acrimonious. But Sammy stayed focused on her invoices. Fortunately, her vlog soon got the attention of the Francesca&#8217;s CEO, who scheduled a call with Sammy and got her paid.</p><div class="inline-post clearfix"><div class="see-also byline">See also</div><div id="block-wrap-41055" class="block-wrap-native block-wrap block-wrap-23 block-css-41055 block-wrap-classic columns__m--1 elements-design-3 block-ani block-skin-0 tipi-box block-wrap-thumbnail ppl-m-1 clearfix" data-id="41055" data-base="0"><div class="tipi-row-inner-style clearfix"><div class="tipi-row-inner-box contents sticky--wrap"><div class="block block-23 clearfix"><article class="tipi-xs-12 clearfix with-fi ani-base tipi-xs-typo split-1 split-design-1 loop-0 preview-thumbnail preview-23 elements-design-3 post-9705 post type-post status-publish format-standard has-post-thumbnail hentry category-off-the-press tag-correspondence tag-greeting-cards tag-nancy-betty-studio tag-national-stationery-show tag-national-stationery-week tag-paula-waffle tag-sarah-schwartz tag-snail-mail tag-sparkvites tag-stationery tag-thank-you-stationery tag-the-paper-chronicles" style="--animation-order:0"><div class="preview-mini-wrap clearfix"><div class="mask"><a href="https://thepapernerd.com/nss-mailers-part-1/" class="mask-img"><img width="100" height="100" src="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2015/04/IMG_2733_edit-e1430140329886.jpg?resize=100%2C100&;ssl=1" class="attachment-thumbnail size-thumbnail wp-post-image" alt="" srcset="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2015/04/IMG_2733_edit-e1430140329886.jpg?resize=150%2C150&;ssl=1 150w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2015/04/IMG_2733_edit-e1430140329886.jpg?resize=200%2C200&;ssl=1 200w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2015/04/IMG_2733_edit-e1430140329886.jpg?resize=293%2C293&;ssl=1 293w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2015/04/IMG_2733_edit-e1430140329886.jpg?resize=75%2C75&;ssl=1 75w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2015/04/IMG_2733_edit-e1430140329886.jpg?resize=390%2C390&;ssl=1 390w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2015/04/IMG_2733_edit-e1430140329886.jpg?resize=24%2C24&;ssl=1 24w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2015/04/IMG_2733_edit-e1430140329886.jpg?resize=48%2C48&;ssl=1 48w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2015/04/IMG_2733_edit-e1430140329886.jpg?resize=96%2C96&;ssl=1 96w" sizes="(max-width: 100px) 100vw, 100px" /></a></div><div class="meta"><div class="byline byline-2 byline-cats-design-4"><div class="byline-part cats"><a href="https://thepapernerd.com/category/off-the-press/" style="color:#b79b0d" class="cat">Off The Press</a></div></div><div class="title-wrap"><h3 class="title"><a href="https://thepapernerd.com/nss-mailers-part-1/">NSS Mailers, Part 1!</a></h3></div><div class="byline byline-3"><span class="byline-part date"><i class="tipi-i-calendar" aria-hidden="true"></i> <time class="entry-date published dateCreated flipboard-date" datetime="2015-04-27T13:27:32+00:00">April 27, 2015</time></span><span class="byline-part likes-count"><a href="#" class="tipi-like-count " data-pid="9705"><span class="likes-heart"><i class="tipi-i-heart-o" aria-hidden="true"></i><i class="tipi-i-heart" aria-hidden="true"></i></span><span class="tipi-value">0</span></a></span></div></div></div></article></div></div></div></div></div></tipimidc>



<figure class="wp-block-image size-large"><img src="https://thepapernerd.com/wp-content/uploads/2024/06/SammyGorin-x-PaperFold-3-1024x1024.jpg" alt="" class="wp-image-10016080"/></figure>



<p>Sammy chose to take the video down, but drops in The Paper Fold to expand on her backstory and experience. For Sammy, going viral included new followers and sales, but also victim-blaming and adversarial store managers. Beyond all social media pandamonium however, Sammy has emerged from the situation to provide plenty of wisdom (and more than a little wit) for today&#8217;s indie makers.</p>



<figure class="wp-block-image size-large"><img src="https://thepapernerd.com/wp-content/uploads/2024/06/SammyGorin-x-PaperFold-4-1024x1024.png" alt="" class="wp-image-10016081"/></figure>

Sammy Rich of Sammy Gorin
