<p><iframe allow="autoplay *; encrypted-media *; fullscreen *" frameborder="0" height="175" style="width:100%;max-width:660px;overflow:hidden;background:transparent;" sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation" src="https://embed.podcasts.apple.com/us/podcast/michelle-angenent-of-417-press/id1517156345?i=1000554726057"></iframe></p>



<p>So, you think you can write a clever card, the kind that makes you laugh uncontrollably and that you just HAVE to send your friend, who will totally get it? Maybe you should think again — it&#8217;s not nearly as easy as it looks. </p>



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<p>Just ask Michelle of <a href="https://www.417press.com/" target="_blank" rel="noreferrer noopener" title="417 Press">417 Press</a>, who has been letterpressing her signature blend of wit and wisdom since 2015. The graphic designer first discovered letterpress while planning her own wedding — but soon discovered a special affinity for one-liners. </p><div class="inline-post clearfix"><div class="see-also byline">See also</div><div id="block-wrap-47914" class="block-wrap-native block-wrap block-wrap-23 block-css-47914 block-wrap-classic columns__m--1 elements-design-3 block-ani block-skin-0 tipi-box block-wrap-thumbnail ppl-m-1 clearfix" data-id="47914" data-base="0"><div class="tipi-row-inner-style clearfix"><div class="tipi-row-inner-box contents sticky--wrap"><div class="block block-23 clearfix"><article class="tipi-xs-12 clearfix with-fi ani-base tipi-xs-typo split-1 split-design-1 loop-0 preview-thumbnail preview-23 elements-design-3 post-10018244 post type-post status-publish format-standard has-post-thumbnail hentry category-favorites tag-alfred-sung tag-bash tag-bottle tag-design tag-desk-accessories tag-gry-mattr tag-joe-fresh tag-joe-mimram tag-notebook tag-petite-bottle tag-poete-notebook tag-ross-mortimer tag-sarah-schwartz tag-stationery tag-stationery-blog tag-stationery-design tag-thomas-lelu tag-w-hotel" style="--animation-order:0"><div class="preview-mini-wrap clearfix"><div class="mask"><a href="https://thepapernerd.com/thomas-lelu-x-gry-mattr/" class="mask-img"><img width="100" height="100" src="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=100%2C100&;ssl=1" class="attachment-thumbnail size-thumbnail wp-post-image" alt="" srcset="https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=100%2C100&;ssl=1 100w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=120%2C120&;ssl=1 120w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=275%2C275&;ssl=1 275w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=372%2C372&;ssl=1 372w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=567%2C567&;ssl=1 567w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=882%2C882&;ssl=1 882w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=24%2C24&;ssl=1 24w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=48%2C48&;ssl=1 48w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=96%2C96&;ssl=1 96w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=150%2C150&;ssl=1 150w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=300%2C300&;ssl=1 300w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?resize=50%2C50&;ssl=1 50w, https://i0.wp.com/thepapernerd.com/wp-content/uploads/2025/04/GM-01-25-48-Edit-2-3.jpg?zoom=2&;resize=100%2C100&;ssl=1 200w" sizes="(max-width: 100px) 100vw, 100px" /></a></div><div class="meta"><div class="byline byline-2 byline-cats-design-4"><div class="byline-part cats"><a href="https://thepapernerd.com/category/favorites/" style="color:#b79b0d" class="cat">Favorites</a></div></div><div class="title-wrap"><h3 class="title"><a href="https://thepapernerd.com/thomas-lelu-x-gry-mattr/">Thomas Lélu x gry mattr</a></h3></div><div class="byline byline-3"><span class="byline-part date"><i class="tipi-i-calendar" aria-hidden="true"></i> <time class="entry-date published dateCreated flipboard-date" datetime="2025-04-10T17:19:28+00:00">April 10, 2025</time></span><span class="byline-part likes-count"><a href="#" class="tipi-like-count " data-pid="10018244"><span class="likes-heart"><i class="tipi-i-heart-o" aria-hidden="true"></i><i class="tipi-i-heart" aria-hidden="true"></i></span><span class="tipi-value">0</span></a></span></div></div></div></article></div></div></div></div></div></tipimidc>



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<p>So, quicker than you can say &#8220;good thing you&#8217;re hot because your farts are nasty,&#8221; an award-winning range was born. Now this fellow INFJ and GenXer swings by to discuss building a range, quickly transforming pop culture trends into cutting-edge messaging, and turning life&#8217;s challenges into the correspondence that connects us. ;</p>



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