Mark Woodman of Mark Woodman Design + Color

Stationery is this podcaster’s favorite subject — but color comes in a very close second! After all, color doesn’t just shade our world, it elevates, deflates or defines a mood — and it can make or break any given design.

If you have never heard an expert discuss how color trends are formed and evolve, get ready for a treat! I have had the pleasure of interviewing Mark Woodman of Mark Woodman Design + Color many times over the years for my publication’s trend coverage — now I’m bringing his insights, garnered during a prestigious 40-plus-year career, here.

In The Paper Fold episode 66, I hosted the brilliant Leatrice Eiseman, executive director of the Pantone Color Institute and the generator of every Pantone Color of the Year. I wanted to get Mark’s thoughts on Pantone’s Color of the Year 2026, Cloud Dancer, and its less than positive reception.

A peek at Mark’s Nerd Notes! Card by Papyrus.

Not only did he share those, but so many gems about the many ways that a color or color grouping comes into vogue, establishing this episode as must-listen for any design nerd.

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