<p><iframe allow="autoplay *; encrypted-media *; fullscreen *; clipboard-write" frameborder="0" height="175" style="width:100%;max-width:660px;overflow:hidden;border-radius:10px;" sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation" src="https://embed.podcasts.apple.com/us/podcast/catherine-hildner-of-kmb-shade-tree-greetings/id1517156345?i=1000694397400"></iframe></p>



<p>For many in our community, running a stationery brand turns out to be but a single milestone on an incredible larger journey. That&#8217;s the case with Catherine Hildner of <a href="https://kittymeowboutique.com/" rel="noreferrer noopener" target="_blank">Kitty Meow Boutique</a>, now a part of <a href="https://shadetreegreetings.com/?srsltid=AfmBOooMf-dd5emO7dI78aVVDB1AyLhezQu5o2ryjR7hpCrnkZIvbV6i" rel="noreferrer noopener" target="_blank">Shade Tree Greetings</a>. Over the past several years, this dynamo — also my guest in episode 20 — ;not only established her own brand, she also helped create the <a href="https://www.instagram.com/ultimateproductparty/" rel="noreferrer noopener" target="_blank">Ultimate Product Party</a> series of events and podcasts to empower other product-based creatives (mostly women) to bring their own visions to life.</p>



<figure class="wp-block-image size-large"><img src="https://thepapernerd.com/wp-content/uploads/2025/02/Kitty-Meow_NYNow_24-819x1024.jpg" alt="" class="wp-image-10017872"/><figcaption class="wp-element-caption">Catherine and her team at NY NOW 2024</figcaption></figure>



<p>But part of being a smart entrepreneur is knowing when it&#8217;s time to move on. And in Catherine&#8217;s case, it turns out that I actually helped jumpstart the process just over a year ago, at the February edition of <a href="https://nynow.com/" target="_blank" rel="noreferrer noopener">NY NOW</a> 2024. Tune in to hear this fantastic tale and what&#8217;s next for Catherine!</p>



<figure class="wp-block-image size-large"><img src="https://thepapernerd.com/wp-content/uploads/2025/02/New-VDay-Greeting-Cards-723x1024.jpg" alt="" class="wp-image-10017871"/></figure>

Catherine Hildner of KMB/Shade Tree Greetings
