Stationery Designs

Whether you’re seeking the perfect paper, the ultimate invitation, an amazing calligrapher, or some of the best stationery & gifts the industry has to offer — including subscription boxes  — you’re at the right place!

You’ll also find trade publications and resources galore for stationery designers looking to expand their industry expertise and reach.

Whatever the role you play, click through to learn a bit more and connect directly with these fabulous resources — or feel free to reach out to me directly at sarah@thepaperchronicles.com with questions of all kinds. I’m happy to help point you in the right direction.

#1: Spreading Good Juju Ink

For my first episode I sit down with Ryan and Juliana Kissick of San Francisco’s own Good Juju Ink. You’ve heard of high school sweethearts, these two take it to another level that makes it seem as though this union was written in the stars. I am in just in awe of all they have been doing since going into quarantine in San Francisco with their 1-year-old daughter. First, in mid-March, as the world seemed to be falling apart, Ryan […]

#2: The New Abnormal

Please welcome  Robert Maricich, CEO of International Market Centers (IMC) to The Paper Fold. Bob, as he prefers, is widely recognized as one of the home furnishings industry’s most Innovative leaders — he founded and built IMC into an exhibition space powerhouse with more than 20 million square feet of world-class B2B exhibition space. Its campuses include both AmericasMart Atlanta and World Market Center Las Vegas, markets vital to the stationery and gift industries. When coronavirus halted everything, IMC surveyed 180,000 […]

#3: Slouching Through Bethlehem

Watching card and gift shops successfully navigate their small brands first through a pandemic, and then civil unrest, has been unexpectedly heartening. While huge names in retail are closing their doors forever, small makers are emerging, if not unscathed, then at least relatively intact. And few have been more inspiring to me personally to witness in real time than Shayna Norwood of Steel Petal Press. Those entering its Logan Square doors in Chicago don’t realize, but Steel Petal Press was […]

#4: The GCA does not stand for “George Cancels Activities”

You may know George White as president and COO of Up With Paper and UWP Luxe — these are fantastic, award-winning houses of pop-up cards renowned for their complex engineering and beautiful rendered artwork. But the reason I invited George here is because he is also president of The Greeting Card Association, and to say that organization has had a crazy year is a huge understatement. It fell to George to navigate the industry through it. The GCA was to hold […]

#5: Now Is Not the Time to Be Silent

I can’t take credit for the phrase, “Paper peeps are the best peeps,”* but this check-in with my dear friend Karla Ebrahimi reminded me of its inherent truth. Karla is the face behind Sky of Blue Cards, a Menlo Park, California, house of stationery offering an exquisite array of letterpress cards as well as the magnificent LetterBox subscription box. Watching the increasing intensity with which Karla responded first to the California wildfires in 2018, then COVID-19 starting this past Spring, […]

#6: Paper Found Me

As you’ve hopefully heard, there’s a huge can’t-miss industry event this week, courtesy of the Greeting Card Association. Noted: A Focus on Diversity is Thursday, July 16 at 2 pm EST. During it, nine Black makers will “pitch” their greeting card line to a pitch panel comprised of top retailers and, hopefully, you. The pitch panel features Vanessa Raptopoulos, Awesome Brooklyn; Chandra Greer, Greer Chicago; Kristina Burkey, Calliope Paperie; and Kyle Williams, Paper Source — as well as any retailer […]

#7: Crane Takes Back its Narrative

We’ve all had a few stomach-dropping moments these past months — something was cancelled, someone was cancelled, or maybe you got some bad news that left you gasping for breath. For me personally, this happened one morning in late April when I logged onto Facebook to see myself tagged in a friend’s post about Crane Stationery closing permanently. Had I been wearing pearls, I would have been clutching at them, for Crane is not just an American stationery brand, it is […]

#8: I Dream of NY NOW

Earlier this week, NY NOW announced plans to create a single stationery destination within its famed market. This reimagined stationery collection will be part of a re-branded Gift + Stationery section and, as a result, the National Stationery Show brand will be retired. So as that news sinks in, and as we all prepare for an August with no NY NOW, I have the distinct pleasure of hosting a longtime exhibitor, Joni Lewis, the super-creative mind behind Visual Treats Design […]

Rifle Paper Co.

#9: You Just Have To Work a New Hustle

If you play any sort of role in stationery, no visit to AmericasMart or Dallas Market Center is complete without a visit to the Dan Richards showroom there.  There you’ll find top brands like Rifle Paper Co. alongside quirkier indie ranges like Sapling Press, all irresistibly merchandised to perfection. For small makers, it’s a dream come true to be selected for one of Dan Collier’s showrooms or to be carried in one of his retail venues, Archer Paper Goods and […]

#10: Stationery at NY NOW: The Next Chapter

National Stationery Show (NSS) first opened its doors in 1945, and although we didn’t know at the time, its February 2020 edition was its final run. On July 27, Emerald announced that the National Stationery Show brand was being retired, and my social media feeds were almost instantaneously filled with fond reminiscences and, let’s be honest, no small amount of angst. Undoubtedly, we are all dealing with cancellations and disappointments on several levels, but this one really hurt. I myself […]

S2, #1: A Palm Beach Expat in London

International travel may be off the table for now, but for the first episode of our new season, Jason Arbuckle of J. Falkner swings by America from London to chat! J. Falkner may be the only range I’ve come across that so closely associates itself with a city: in this case, colorful, sunny Palm Beach. Receiving one of these cards is the card equivalent of catching up with a dear friend over cocktails in some glamorous locale. The brand is […]

S2, #2: A Stationery Scavenger Hunt

Today’s a first for TPF, namely, I’m dropping this episode in conjunction with a product drop — but this is no ordinary product. In fact, it’s more of a special project. It’s a collaboration, but it’s not like the ones where you see one brand with a little x between them and whoever they’ve partnered with. Like those, it’s limited edition, but unlike those, it brings nine different makers from all over the place together to submit stellar card designs […]

S2, #3: When One Store Closes, A Window Opens

Closing a store is incredibly painful, but my guest today, Liz Scott, is here to share that that difficult decision may just be a badge of honor in disguise. Liz was the proud proprietress of the paper & gift shop Lovely Somethings in Bath, Ohio, for several years before closing its doors at the end of 2019. But, her industry story doesn’t end there. Freed from a costly lease, she reimagined and reconfigured her business into the Troop Lovely Somethings […]

S2, #4: Meeting An Old Friend For the First Time

Every once in a while, a card maker comes along who strikes a cultural chord at exactly the moment it needs to be struck. If I’m lucky enough to spot the range early on, sitting back and watching the world fall in love with it is truly a wonder to behold. I saw this when Emily McDowell and her magnificent empathy cards came on the scene several years back. And now, although 2020 has completely sucked, it’s not a complete […]

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